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Digital Accessibility Newsletter
December 2020







Close-up of a digital eye scan concept

We Tried the New 'Look to Speak' App and It Does What It Suggests

This week, Google announced a new Android app that lets you choose from your list of pre-selected phrases to have one spoken out loud, making selections with your eyes alone.

We tested it out and were successful in accurately navigating to our target word on the first try, a nod to the intuitive function of the app. Key commands include simply looking left, right, or up.

Check out our trial and summary of Look to Speak

Nurture B2B Relationships with Accessible Content

Business-to-business marketing and sales are usually thought to be relationship-based, to have a long buying cycle, and to include a lot of research and preparation.

Ironically and unfortunately, the relationship aspect is sometimes used to defend not creating accessible experiences, but this is a risky and ineffective approach. With a quarter of U.S. adults having a disability, it's important for B2B marketers to remember that whatever industry they operate in, whatever businesses they deal with, they can be sure there are individuals with disabilities that impact how they use digital content.

More about the Importance of Accessibility in B2B Content

Person using a smartphone and a laptop


Back to Basics: Is It Time to Double-Check How You're Using These?

Effective accessibility doesn't have to be fancy or complicated. It's a great practice to occasionally take a step back and make sure you're addressing some of the basics:

3D animated Santa dragging huge, heavy sack.

Braille and Large Print Letters from Santa: There's Still Time!

A letter from Santa Claus can add to the magic of the holiday season, and there is still time to share that magic with children who read Braille or prefer other accessible formats.

Get a Braille or Large Print Letter from Santa

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Contact us now for help with your digital accessibility initiatives




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